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Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Special Effects for Film Advertising / 2015

To showcase the next chapter of the iconic Forza Motorsport franchise, MPC LA collaborated with renowned director Adam Berg and twofifteenmccann to create a campaign that captures the thrill of an endless, wide-open road in a cinematic odyssey racing enthusiasts could only dream of. This 90-second film sees slot cars break from the track and leave their limits to embark on a race around Europe's greatest roads. The piece illustrates the pure joy gamers could revel in upon the launch of Forza Horizon 2 in September 2014.

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