• Loading…


Award: Wood Pencil

Wood Pencil / Mobile Marketing / Mobile Apps / 2014

There are over 130,000 domestic violence cases in Singapore every year, but only 30% of them are reported, mainly due to lack of evidence. This app monitors for a spike in ambient decibel levels, for example shouting or screaming, and automatically records an audio file, to be used later by the victim applying for a protection order. The app also has an optional facility of automatically sending as SOS, via SMS to a nominated person, and a secret folder for storing photographic evidence. Because of its sensitive nature, the app poses as a mirror until it's unlocked by a secret gesture.

Register Now to
Keep Reading

Once registered you will have access to this article and all other features, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.

Register Now
Why Register? Swipe to hide

Why Am I Being Asked
to Register?

We'll ask you to provide a few details about yourself, your current role and what you do. We won't share your information with other parties and won't spam your mailbox.

This site contains over 50 years’ of award winning work, articles, interviews and case studies. Register to gain full access to everything.

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again