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"It's Not Crazy, It's Sports" - The Name

Award: Wood Pencil

Wood Pencil / Writing for Advertising / Writing for Film Advertising / 2013

Whenever anyone hears the name Michael Jordan, they can’t help but think of the greatest basketball player and arguably the most famous athlete of all time. However, there happen to be 3,024 other people in the United States who are also named Michael Jordan and who are not the most famous basketball player of all time. In this spot, we focus on one of the other Michael Jordans: an ordinary man, saddled with a legendary name.

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