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Stamping Down on Poaching

Award: Wood Pencil

Wood Pencil / Graphic Design / Stamps / 2013

The killing of endangered species for trophies or pleasure is unfortunately sometimes overlooked. Pro Wildlife is campaigning against this barbaric sport. We wanted to raise awareness and boost donations in support of this campaign, so we used three different stamps, each with a classic illustration showing an endangered animal. To use the stamp, you have to remove the ‘trophy’ and thus destroy the animal. The stamps could be ordered online via Pro Wildlife and the private mail service Citykurier. Every stamp sold generated a donation of 50 cents.

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