Have a Camper Day
Award: Wood Pencil
Wood Pencil / Mobile Marketing / Mobile Applications & Sites / 2011
Why are weather applications so boring? ‘Extraordinary craft’ is how Camper understands technology: half imagination, half craft. To communicate this concept in a friendly, original and non-intrusive manner, we thought about how we receive weather forecasts today (boring and lifeless interfaces and icons). We created new meteorological elements made from prêt-à-porter materials and turned them into musical instruments that react to touch. Haven’t got an iPad? Enjoy it on the web!
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