Affair
Award: Wood Pencil
Wood Pencil / Poster Advertising / Indoor Posters / 2009
The campaign is aimed at encouraging the movie-going, internet-surfing generation to get interested in books, by demonstrating how nothing gives you the complete story quite like a book. Each execution features a Penguin classic. The sequence of page numbers in the visuals refer to the sequence of events in a scene as it unfolds.
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