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Público Campaign

Award: Yellow Pencil

Yellow Pencil / Magazine & Newspaper Design / Entire Newspapers / 2009

Público is one of the most influential daily newspapers in Portugal. Its graphic structure is solidly designed around a game of multi-thematic and mono-thematic pages or flat planes, in which photography and infographics play an important role. In addition to the main body of the newspaper, composed of hard news, there's a daily supplement called P2. P2 is different editorially and graphically; photography and typography are enhanced. We think of it as a different rhythm of reading within the newspaper. Público also has a range of weekly supplements: Ípsilon, covering arts and leisure; Fugas, covering travel and lifestyle; and Pública, the Sunday magazine.

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