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Gavin Martin Vegetable Ink Mailer

Award: Wood Pencil

Wood Pencil / Graphic Design / Direct Mail / 2009

When award-winning printer Gavin Martin Associates introduced vegetable inks, they were keen to share the news – and reassure customers that their high standards wouldn’t be compromised. Magpie Studio's solution consists of a giant vegetable complete with a first place rosette to carry all the details. And because it hit the market just before Halloween, they plumped for a giant pumpkin.

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