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"Researchers Wanted"

Award: Yellow Pencil

Yellow Pencil / Broadcast Innovations / Broadcast Innovations / 2009

Velocity Films, one of South Africa’s top production companies, was recruiting film researchers. Our job was to help them fill these positions with passionate people. We placed a recruitment message after the title sequences of movies playing in cinemas, so only true film buffs would be exposed to the message. Exactly the kind of people Velocity Films were looking for.

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