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Award: Wood Pencil

Wood Pencil / Product Design / Home / 2008

We design products that motivate and enable consumers to become greener at a personal level – taking the initiative out of the hands of governments and big business and placing it into the hands of individuals worldwide. The inaugural product from us, Wattson 01, is based on the simple idea of making electricity use visible and immediate, rather than relying on receiving the electricity bill months later. By making the energy usage information engaging and enjoyable, consumers will make better decisions. We help consumers make simple, educated lifestyle choices which combine to generate long-term behavioural changes, making a big difference both for them and the environment.

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