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iPod / Package / Launch Poster / TV Spot / Print Ad / Retail Window / Retail Panel & Bay / Website / Direct Mail Email
Award: Wood Pencil
Wood Pencil / Integrated / Integrated Advertising & Design / 2006
From its industrial design to all the communications surrounding it, iPod has always been about clarity and simplicity. For the launch of the most recent iPod we wanted to create a simple message, and be diligent about clearly and consistently delivering it everywhere.
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