New Blood Entry — Make Like a Penguin
Award: Yellow Pencil
RAB - Prepare radio listeners for take off / 2014
Mile High Dining partner up with the makers of Pingu to deliver what their Buzzfeed-addled audience crave - a surreal meeting between childhood nostalgia and a trendy new way to consume food. Also draws on our natural empathy with penguins (can't fly, poor chaps).
