• D&AD Awards 2018
    Extended Deadline 28 Feb
  • Extended Deadline
  • 28 February
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New Blood Entry — James Greenaway, Max Seabrooke

Award: Yellow Pencil

Digital / 2013

A new perspective on live broadcasts. With the British living room in mind, we asked ourselves "What is the future of the Red Button?" We believe connected devices like Smart TVs and tablets will soon enable users to replace their remotes, providing more streamlined and rich experiences. We wanted to develop a new product which could deliver all of the BBC's brands and allow users to interact with live events in a new way. BBC Mobius aids the most enriching aspects of live broadcasts. The solution proposes three main elements: the elastic player, live discussion and widgetised interaction.

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