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New Blood Entry — Jolin Gan Mi Lean

Award: Nomination

Graphic Design - Packaging / 2010

Simply OATS

My concept is a two-layer design. The outer layer use the die-cutting concept of a basic shapes, each tailored to a specific flavour. The inner layer depicts
colourful illustration and random facts on oats. The wow factor that this product’s packaging brings out is the rotatable surface design, allowing consumers to not only be informed of the food they are consuming but also to ‘feast’ their eyes on lively illustration, stirring consumer curiosity.

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