Parrot
Parrot
Reading has traditionally been a solitary and static experience, with typography offering little interaction or emotional expression. In today's digital world, content is increasingly expected to feel social and shared. Parrot, a concept created in partnership with Penguin Books and Monotype, is an app that transforms reading into a collective experience, where readers engage with the same text in real time. As interactions grow, words and sentences become bolder, visually highlighting where conversations and reactions are happening. The result is a dynamic and living type, shaped by its readers, making text more engaging and accessible.
Awards
Details
- Briefs
- Countries
- Year
Credits
- Tutor
- Pål Pettersson
- Creative Team
- Barsin Nissan
- Emilia Palm
- Leo Karlsson
- College
- Berghs