Reef Protection Factor

Reef Protection Factor

14,000 tons of sunscreen end up in our oceans every year. The problem? Over 80% of sunscreens contain chemicals that kill coral. Scientists estimate that if we don’t make sustainable changes 90% of the world’s reefs could be functionally extinct by 2030. Coral Care is the world’s first sunscreen innovation that’s tested and proven to nourish coral and boost coral growth. No sunscreen has ever done this. We’ve also created a whole new science-backed certification Reef Protection Factor to help regulate the unregulated sunscreen industry.


Awards


Yellow and Black D&AD Pencils

D&AD Pencils

Credited Pencil winners... you kept creativity alive. Now take home the proof.

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Details

Credits

  • Entrant Company
    • McCann London
  • Advertising Agency
    • McCann London
  • Design Agency
    • FutureBrand London
  • Client
    • Stream2Sea
  • Brand
    • Coral Care