• D&AD Impact 2019
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  • Deadline: 25 Sept
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Gender Neutral Subtitles

Award: Wood Pencil

Wood Pencil / PR / Product Launch / 2019

Gender Neutral Subtitles was the first marketing and communication activation to use a subtitle as a medium. Something as simple as adding a new type of language to our platforms ignited the debate on gender diversity throughout Latin America, positioning Pose as the first series to dare to change the rules of Spanish.

  • Gender Neutral Subtitles

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