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Stella McCartney Kids Collection

Award: Yellow Pencil

Yellow Pencil / Packaging Design / Luxury Packaging Design / 2018

Stella McCartney’s team asked illustrator Stevie Gee to re-design the Stella Kids packaging range. They wanted a fun and interactive approach where each side of the boxes had either a different body part or face, so that when stacked, they would create bizarre characters.

  • Stella McCartney Kids Collection
  • Stella McCartney Kids Collection
  • Stella McCartney Kids Collection
  • Stella McCartney Kids Collection
  • Stella McCartney Kids Collection

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