• D&AD Awards 2019
    Early Bird Deadline: 12 Dec
  • Early Bird Deadline: 12 Dec
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VR Vaccine

Award: Wood Pencil

Wood Pencil / Branded Content & Entertainment / Immersive / 2018

Every year, children have to face that scariest rite of passage: the vaccines. Hermes Pardini, one of the biggest vaccine centres, used VR to transport kids into a superhero experience, so the moment of application happened at the same time a super-shield was added to the kid's arm.

  • VR Vaccine
  • VR Vaccine
  • VR Vaccine
  • VR Vaccine
  • VR Vaccine
  • VR Vaccine
  • VR Vaccine

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