• D&AD Festival
    24-26 April, London
  • 24-26 April, London
Get Your Pass
  • Loading…

Audi 'Spin'

Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Direction for Film Advertising / 2017

When it feels like you're going around in circles, it can be a frustrating experience. Audi, on the other hand, like nothing better than going for a good long spin. Having shown they can let rip like the best of them in the past, the luxury brand present a cultured take on a boy racer's speciality.

The camera remains in faithful orbit around the R8 as it executes a textbook doughnut on a warehouse floor. Essentially a 360-degree tour of the new model's bodywork, the stunt also shows time is very much on Audi's side.

  • None

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again