Design never sleeps, it’s around us every day. To celebrate the relaunch of the design museum we created a short, stylish film celebrating the iconic design in the everyday world. The film followed the theme of great design from the museum’s new permanent collection "opening" and "closing" - including classics like the E-Type Jaguar through to great contemporary design like Adidas' Ocean Trainers all to the beat of classic 'Blue Monday'. The film played in UK independent cinemas, and as an Ad Age pick of the day was celebrated as a “stylish tribute” that will make aficionados “drool”.
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