The European Circle of Philanthropists of Ballet created FEDORA to gather support and discover promising talent. The brand needed to be modern to appeal to a wider audience while still reflecting its authentic character, elegance and excellence. Landor defined and communicated the FEDORA philosophy with a graphic language created by translating music and ballet movements into visuals. The logo represents the stairs leading up to the stage, symbolising the mission of FEDORA: to uncover new talents and provide them with the tools to realise their works.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.