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Rare Medium Issue 5

Award: Graphite Pencil

Graphite Pencil / Magazine & Newspaper Design / Entire Magazines / 2014

'Rare Medium' is a chef's journal of Australian beef, lamb and goat. It engages chefs to be more creative with red meat. The aim: to creatively inspire culinary wizards to do good things with a product that is usually the hero of the menu. Each spread is carefully constructed with a variety of typographic layouts, illustration, meticulous photography and food styling. This issue, we channel our inner child to create a playful edition – from a messy dining table to plasticine mould props, even the Lego burger on the cover can’t help but make an adult feel like a kid once more.

  • Rare Medium Issue 5
  • Rare Medium Issue 5
  • Rare Medium Issue 5

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