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Lambassador 2010

Award: Wood Pencil

Wood Pencil / Writing for Advertising / Writing for Film Advertising / 2011

If you don’t eat lamb on Australia Day, you’re un-Australian – that’s what Sam Kekovich has been telling Aussies for years. His annual address to the nation has made lamb our national meat – lamb is to Australia Day what turkey is to Christmas. So after conquering Australia, it was time to take on the world, by having Sam appointed as Australia’s first official Lambassador.

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