Poodles / Snail / Gymnast
Award: Wood Pencil
Wood Pencil / TV & Cinema Advertising / TV Sponsorship Credits / 2009
This is a series of idents that were shot and voiced just like proper documentaries, to celebrate VW’s sponsorship of documentaries on Channel 4. The subjects we set out to document were poodles with hazard warning lights implanted into their buttocks; a snail with headlights on its tentacles; and a gymnast on the asymmetric bars with an advanced braking system built into her hands.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.