The Bank of the Golden Pigeon

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The Bank of the Golden Pigeon

The divine Golden Pigeon has landed and is here to help Giffgaff x Big Issue reframe mobile data as a form of currency and launch the UK’s first bank for data. The Bank of the Golden Pigeon employs Big Issues vendors as bank tellers, encourages Giffgaff members to deposit unused data, redistributes the data to young people in need, and provides workshops and courses that help them to invest in their future.


Awards

  • D&AD YELLOW pencil

Details

Credits

  • Creative Team
  • Tutor
  • College
    • Edinburgh Napier University