Canal+ [In Frame]

CANAL+ [In Frame] is a social discovery layer and companion app that brings the conversation around entertainment into streaming itself. As audiences become overwhelmed by endless algorithm-driven catalogues, many feel disengaged from the content they are watching. Instead, they turn to friends, family and online chatter to decide what to watch. [In Frame] builds on this behaviour by introducing a social-media framework to discovery through trusted personal recommendations, reactions and shared discussion. Using a companion app as a second screen, viewers can discover, comment and follow conversations around content anytime, anywhere. By placing community and commentary at the center of entertainment, [In Frame] reconnects audiences with content worth talking about.