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Three Words

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Three Words

Three Words, a life-saving clause in AXA’s home insurance contracts. In France, every household must have a home insurance contract by law. Such contracts provide emergency relocation when a home becomes uninhabitable in the event of fire or flood, to which AXA adds 3 words: ‘and domestic violence’, to help women escape. This clause has been included in all 2.5M AXA home insurance contracts, with retroactive effect.


Awards

  • D&AD BLACK pencil
  • D&AD YELLOW pencil
  • D&AD YELLOW pencil
  • D&AD WOOD pencil
  • D&AD WOOD pencil
  • D&AD WOOD pencil

two black flies

D&AD Annual 2026

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