"Where to start” tool is a utility that leverages innovation and creativity to create a B2B solution, solving a major humanitarian emergency caused by the Russian-Ukrainian War. It shifts the narrative from competition and fear to opportunity and growth. A year ago, Mastercard’s revolutionary app “Where to Settle” enabled Ukrainian refugees to find the best cities in Poland to settle in best suited to their needs. This year, we unleashed the power of our data again. We carved a way to bring new Ukrainian and local Polish businesses closer together by creating opportunities for shared success.