Football Is for Food

TURNING THE NFL INTO ONE BIG AD FOR UBER EATS Why does watching football make us hungry? The answer has been under our noses. Is it a coincidence that goalposts look like fries? Or that scrambles & pancake blocks are plays? How convenient that players Ham, Peppers & Mayo sound just like a tasty sandwich. Connections like this are everywhere in the NFL, yet no one asked why. This year, Uber Eats exposed America's biggest conspiracy: the NFL was invented to sell food. All season we revealed 100s of hidden connections between football and food - turning the NFL into one big ad for Uber Eats.