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Classify Consent

Award: Graphite Pencil

Graphite Pencil / PR / Public Affairs / 2023

Award: Shortlist

Shortlist / Impact / Initiative

#ClassifyConsent is a campaign for the first-ever classification to identify the lack of consent on screen. Non-consensual acts appear in some of our favourite films and shows in moments that are depicted as funny, romantic or cute – and what’s normalised on screen is normalised in real life. Three in five people can’t even recognise non-consensual acts in films. Just like a violence classification, a C rating (meaning 'lack of consent') informs viewers before they watch. With a single letter, it turns entertainment into education, helping viewers recognise non-consensual acts on screen and off.

  • Classify Consent
  • Classify Consent
  • Classify Consent
  • Classify Consent

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