Social Visionaries
Award: Yellow Pencil
Yellow Pencil / Crafts for Design / Animation & Illustration for Websites & Digital Design / 2014
The ‘Envision Series’ saw Ray-Ban collaborating with talented people from all over the world with one thing in common: an ability to use social media to view creativity in new ways. Stinkdigital was partnered with Animade to create a series of short films telling the companies’ personal stories alongside an app that would allow Ray-Ban customers to do the same. The results were then shared with friends, alongside a bespoke personalised cover photo for their Facebook Newsfeeds.
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