Transparency Card

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Transparency Card

The Transparency Card accesses government databases and sends notifications when politicians spend taxpayers’ money. It mimics a familiar way for people to track personal credit card spending. For example, if a politician spends $23,000 on a private jet, a real-time push notification is received. The Transparency Card uses features native to phones to relay this information in the most straightforward format possible. Every Brazilian with a phone is transformed into a potential watchdog of public money, simplifying and democratising access to this complex data.


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Details

Credits


What did the judges have to say?

D&AD Jury

Using technology to increase transparency in politics? Making it actually useful and helping to improve society? Just brilliant.

  • Kyoko Yonezawa

  • Head of Innovation

  • TBWA\HAKUHODO

This idea empowers people to hold the government accountable. Most of all, it can influence how they vote and ultimately change the trajectory of Brazil.

  • Nkanyezi Masango

  • Chief Creative Officer

  • Dentsu Creative South Africa