Playful Stamina
Playful Stamina
Our work for the 2025 Hoshi Awards included the design and production of posters and promotional materials, awards ceremony staging, and an anthology of the award-winning works. To reflect the imaginative nature of the science fiction stories that the awards celebrate, we chose “Playful Stamina” as our design concept and playground equipment as our design motif. We expressed the idea that people are most creative when they are absorbed in play—and that even in the age of AI, it is time, effort, and human imagination that give rise to truly award-winning literature.
Awards
D&AD Pencils
Credited Pencil winners... you kept creativity alive. Now take home the proof.
Details
- Categories
- Countries
- Year
Credits
- Entrant Company
- Dentsu Tokyo
- Advertising Agency
- Dentsu Tokyo
- Design Agency
- Taki
- Production Company
- Dentsu Creative Pictures Tokyo
- Client
- Nikkei
- Brand
- Hoshi Awards


