Crosswalk Accident Chart

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Crosswalk Accident Chart

Stop at the Crosswalk, Stop the Accidents is a public safety campaign launched with Tuzla Municipality in Istanbul. Pedestrian crossings are among the most dangerous traffic points in Turkey, with more than 20,000 injuries and fatalities recorded in the last decade. To raise awareness, the crosswalk was turned into an infographic: each stripe represents years of accidents, making invisible data visible on the street.


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Details

Credits

  • Entrant Company
    • Concept Istanbul
  • Advertising Agency
    • Concept Istanbul
  • Design Agency
    • Concept Istanbul
  • Production Company
    • Concept Istanbul
  • Client
    • Tuzla Municipality
  • Brand
    • Tuzla Municipality