I Think Of You Dying
I Think Of You Dying
Parents spend 37 hours a week worrying about their kids. Life360 turned that anxiety into art: a darkly funny mini-musical where a mother's sweet song about loving her daughter spirals into imagining every possible way she could die. The film blends live-action with surreal hand-crafted sequences as Mom sings every morbid thought—alligators, bandits, wood chippers, maybe a little organ harvesting. It's a beautifully absurd fever dream of parental paranoia that her daughter tries to calm with one simple suggestion: the Life360 app.
Awards
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Details
- Categories
- Countries
- Year
Credits
- Entrant Company
- Alto New York
- ALTO
- Brand
- Life360
- Advertising Agency
- Alto New York
- Production Company
- MJZ Los Angeles
- Passion Pictures
- Animator
- Nella Addy
- Rogan van den Berg
- Copywriter
- Darcie Burrell
- Client
- Life360


