Creating for TikTok: how to create full-funnel TikTok first campaigns
- Delivery On-demand
- Price
- Free
Creating for TikTok: strategy fast track
Overview
Get TikTok savvy with this free course for strategists
TikTok has revolutionised the way we consume and create content, and with an audience of over 1 billion engaged users has endless amounts of untapped potential to connect brands with the masses. This course, led by social media experts, is designed to give you a fast but thorough overview of strategic considerations when using TikTok to create campaigns.
Course curriculum
- Welcome to the course
- Welcome to the creative playground
- Mindset shift: TVC to TTC
- Bringing your clients along with you
- Getting the brief right
- Entertainment > advertising
- TTC: creating a full funnel TikTok campaign
- Trends: cultural springboards
- TikTok communities
- Authentic brand voices
- Putting it all together