Creating for TikTok: strategy fast track
- Delivery On-demand
- Price
- Free
Active strategy
Overview
Explore a strategist’s role, from understanding and identifying problems and objectives, right through to finding the strategy to solve them
Plus, you’ll learn to build brilliant briefs that help springboard creatives to new heights, and forge those all important trusted client relationships.
Who it's for
- Those pursuing a career as a creative strategist
- Anyone needing to brief a creative team
- Existing strategists looking for a refresher on core skills
- Those looking to boost strategist thinking for their roles in communications, marketing, or advertising
By the end of this workshop you will
- Differentiate between brand strategy and creative strategy
- Know how to make a brief clear, concise and creative
- Experience reframing a challenge to unlock new opportunities
- Understand the tests you can take to explore if your strategy is right
- Know how to best communicate a strategy so it inspires your first audience
- Build techniques to increase trust with clients