Milano Orchestra Sinfonica
Award: Yellow Pencil
Yellow Pencil / Branding / Large Enterprise / Logos / 2023
Award: Graphite Pencil
Graphite Pencil / Branding / Large Enterprise / Brand Refresh
Award: Graphite Pencil
Graphite Pencil / Type Design & Lettering / Single Typeface
The Orchestra Sinfonica di Milano is one of the most important orchestras in Italy. Its name was changed from LaVerdi to better express its deep connection to Milan. The new identity aims to feel as universal as music – one that conveys an emotional and modern sound. It had to focus on its all-important Milanese roots, while being simple and easy to use for all forms of communication.
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