Intel Drone Light Show at The Olympics
Award: Graphite Pencil
Graphite Pencil / Media / Use of Events / 2018
Intel traveled to PyeongChang for the 2018 Winter Olympics, where sub-zero temperatures and stiff winds challenged not just the world’s top athletes, but its Shooting Star drones. A 1,200-strong force of drones formed a light show at the Opening Ceremony, with mesmerising dove, snowboarder, and Olympic Rings formations taking centre stage. Despite harsh conditions, the Drone Team set a Guinness World Record for most number of drones flown simultaneously.
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