Twix Brady

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Twix Brady

To bring Twix’s platform “Two Is More Than One” to life, we’ll partner with Tom Brady and build off the news that he cloned his dog. A week before the NFL season, Brady will tease a mysterious cloning partnership, sparking speculation online that he has cloned himself. As rumors spread and a countdown site builds suspense, fans will wait for the reveal. When the clock hits zero, the truth will be unveiled: Twix Bradys. A limited-edition Brady-shaped Twix bar. Throughout the season, Brady will celebrate teams going for two with Twix Brady giveaways, proving two is more than one.


Awards


Details

Credits

  • Creative Team
    • Lori Tsai
    • Chen Li
    • Casey Hickman
  • Tutor
    • Thomas Scharpf
    • Berwyn Hung