Test what you carry
Test what you carry
Ancestry tests have made millions of Americans curious about where they come from. But while people proudly share their heritage, most ignore a far more important part of their DNA: their health risks. We partnered with AncestryDNA to turn ancestry curiosity into prevention. Introducing “Test What You Carry.” Users receive a free DNA kit and full platform access on one condition: they complete an Lp(a) test for inherited heart disease risk. Because discovering where you're from is exciting. But discovering what you carry could change your life.
Awards
Details
- Briefs
- Countries
- Year
Credits
- Creative Team
- Charlotte Largenton
- Melvin Zinck
- Tutor
- Olivier Desmettre
- College
- Le Quatre ISCOM