Windows of Opportunity

Windows of Opportunity

Windex discovered that many American children are learning in classrooms without windows — the legacy of a flawed 1960s/70s design theory. Windex saw an opportunity to act. It launched Windows of Opportunity, a project that helped reverse this flawed design theory by proving the impact of natural light. Windex broke down 60 year old walls and measured the impact over 18 months on both students and staff. This further solidified Windex’s commitment to continue to help bring the power of natural light to more American classrooms.


Awards


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Details

Credits

  • Production Company
    • Halley Sound
    • Hogarth Chicago
    • Take Care Productions
  • Advertising Agency
    • Ogilvy Chicago
  • Design Agency
    • Ogilvy Chicago
  • Entrant Company
    • Ogilvy Chicago
  • Client
    • SC Johnson
  • Brand
    • Windex