Cowards Don't Go To Heaven

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Cowards Don't Go To Heaven

After 30 years, 250+ Cannes Lions, D&AD's 50 best copywriters, 7x Network of the Year—The artist's assignment as CCO of Ogilvy AP ended. The politics shifted. His champions were gone. Six wilderness years followed. COWARDS DON'T GO TO HEAVEN is a reckoning with creative courage when everything was stripped away. Eight habits: Courage, Idealism, Curiosity, Playfulness, Free-spiritedness, Intuition, Authenticity, Persistence. 13,000 handwritten words. 55 illustrations. Think Winston Churchill meets Bill Hicks, not Ted Talk. A manifesto distilled in the wilderness.


Awards


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Details

Credits

  • Entrant Company
    • e
  • Advertising Agency
    • Gigil
  • Design Agency
    • viction:ary
  • Typographer
    • e
    • Simon Spilsbury
  • Client
    • viction:ary

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