Barboltian

Clash Royale, a mobile game, launched in 2016 and became an instant love for millions. But over time, many moved on. This Valentine’s, we fought to win them back with a big romantic gesture. With some help from king of romance Michael Bolton, we turned our iconic character Barbarian into his seductive alter ego "Barboltian".
 Together, they re-recorded Bolton’s biggest hit, turned into 80s-style heartthrobs, and went full pop-star: billboards, trailers, merch, CDs, even mullets. 
 Barboltian even joined Tinder, placed personal ads, and sent handwritten love letters to high-profile players.