Am I a Bad Person?
Am I a Bad Person?
"Am I A Bad Person?" is a cheeky ode to the shameless, raw spirit of competition and what it takes to be the absolute best. With 95% of footage captured in-camera, a stunning Beethoven’s 9th soundtrack, and narration from one of the world’s greatest villains (Willem Dafoe), our creative team crafted an immortal anthem for Nike, embodying the relentless spirit of athletic greatness.
Awards
D&AD Annual 2026
Providing inspiration and insight to the global creative community.
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- Nike
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