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AI is changing creative work. What you make of it is up to you.

It can produce more of the same, faster. Or it can clear space for ideas that could not have existed before. The difference is judgement.

D&AD's AI learning builds that judgement, along with the confidence and practical skill to use AI on your own terms. Explore new thinking on AI and creativity, learn from the people shaping the work, and choose the course that fits where you are now.

Whether you are opening the tools for the first time, building an AI-ready team or sharpening a practice that stays unmistakably yours, start here.

Masterclasses

Write your own AI rules

Our expert trainers

Who we've trained

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Industry guests

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PJ Pereira

Chairman & Co-Founder

Pereira & O'Dell San Francisco

Entertainment Category 2020 — President

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Manon Dave

Creative Director, Creative Technologist and Head of Future World Design

BBC R&D

Leo Porto

Founder & Creative Director

PORTO ROCHA

The AI & Creativity Report 2026

D&AD’s second AI & Creativity Report sponsored by Shutterstock Studios, looks at why the shortcut falls short and why human judgment is becoming the creative industry’s most valuable asset.

Based on 197 conversations with creative leaders from 30 countries and and analysis of more than 10,000 D&AD Awards entries, the report explores the choices shaping originality, talent, pricing, governance and leadership.

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Insights

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