Wayne Deakin
Chief Creative Officer
New Blood: The Portfolios Jury 2026
Profile
Company
Bray Leino Group, Krow, Story, Livity
About
Globally recognised creative leader working at the intersection of brand, design and culture. With 25+ years across Asia, Europe & US, he builds ideas spanning identity, advertising and experience. A professional surfer turned AWARD School graduate. That unconventional foundation led to leadership roles at George Patts, Jam, Engine Group, JvM, AKQA & Huge, before serving as Global ECD at Wolff Olins. Wayne now leads creative in a new role across Bray leino Group, Krow, Story and Livity agencies
Company
Bray Leino Group, Krow, Story, Livity
About
Globally recognised creative leader working at the intersection of brand, design and culture. With 25+ years across Asia, Europe & US, he builds ideas spanning identity, advertising and experience. A professional surfer turned AWARD School graduate. That unconventional foundation led to leadership roles at George Patts, Jam, Engine Group, JvM, AKQA & Huge, before serving as Global ECD at Wolff Olins. Wayne now leads creative in a new role across Bray leino Group, Krow, Story and Livity agencies
D&AD achievements
- Participation
- New Blood: The Portfolios Jury 2026
- Digital Design Jury 2023
- Workplace by Facebook Jury 2019
- JCDecaux Jury 2018
- Nationwide Brief Jury 2017
- Participation
- New Blood: The Portfolios Jury 2026
- Digital Design Jury 2023
- Workplace by Facebook Jury 2019
- JCDecaux Jury 2018
- Nationwide Brief Jury 2017