Koichiro Tanaka
Creative Director
President's Award Recipient — 2025
Profile
Company
Projector Inc.
About
Grew up in Nara, Japan’s oldest capital, drawn to Chaplin’s films, Michael Jackson’s Thriller, and Carl Lewis’s sprinting as a child. Entered university to study liberal arts and technology but spent more time surfing than studying. Started out in film production before founding projector inc., a branding studio in 2004. Helped shape branding, spanning clothing, technology, and the essential tools we often take for granted. Starting ONCE in 2025, a brand that sheds light on everyday experiences. Perhaps due to my slight autistic tendencies, I have always been drawn to patterns in motion and communication. Served as a jury member for D&AD, New York ADC, and other international awards.
Countries
Company
Projector Inc.
About
Grew up in Nara, Japan’s oldest capital, drawn to Chaplin’s films, Michael Jackson’s Thriller, and Carl Lewis’s sprinting as a child. Entered university to study liberal arts and technology but spent more time surfing than studying. Started out in film production before founding projector inc., a branding studio in 2004. Helped shape branding, spanning clothing, technology, and the essential tools we often take for granted. Starting ONCE in 2025, a brand that sheds light on everyday experiences. Perhaps due to my slight autistic tendencies, I have always been drawn to patterns in motion and communication. Served as a jury member for D&AD, New York ADC, and other international awards.
Countries
D&AD achievements
- Participation
- President's Award Recipient — 2025
- Participation
- President's Award Recipient — 2025