Sammontana Bis!
Award: Graphite Pencil
Graphite Pencil / Packaging Design / FMCG / 2025
Bis! is a surprising petit ice cream that makes you crave more—just like after a great show, when the audience calls for an encore: "Bravo! Encore! Bis!" The name plays on this dual meaning, referencing both "biscotto" and the thrill of a repeat performance. With its bold, unconventional design, this gelato is a true show-stopper, and the packaging becomes its stage. The identity revolves around spectacle, with three poster-like, choreographed compositions showcasing the ice cream sandwiches, while the BOP mimics a theater poster, announcing flavors like an extraordinary performance.
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